Prior to beginning work on this assignment:

· Read Chapters 6, 7, 8, and 9 in your textbook. Jaggia, S. (2023). Business analytics: Communicating with numbers (2nd ed.). McGraw-Hill Higher Education.

In this week’s discussion, you identified parameters for your sample population. Now, you will need to create a survey proposal. Your survey must be thorough and persuasive enough to convince your leadership to sponsor the survey.

In your paper,

· Explain why you will conduct the survey and what information you will gain from the survey responses.

· Identify the type(s) of data that will be collected.

· Outline the parameters for your proposed survey, considering what management would need to know.

· Create ten sample questions for your survey, considering common issues in survey design.

· Explain your reasoning for choosing your sample questions.

The Survey Proposal paper

· must be two to three double-spaced pages in length (not including title and references pages, charts or tables), and formatted according to APA Style

· must include a separate title page with the following:

· title of paper in bold font

· Space should appear between the title and the rest of the information on the title page.

· student’s name

· name of institution

· course name and number

· instructor’s name

· due date

· must utilize academic voice

· must include an introduction and conclusion paragraph

· Your introduction paragraph needs to end with a clear thesis statement that indicates the purpose of your paper

· must use at least two credible source in addition to the course text

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