Selecting a Business and

Creating the Business

Description of Your Business

 

Plan

 

Please review the Business Plan

Template provided in the content area.

This will form the basis of your business

plan you will complete at the end of the

course.

 

This week, concentrate on writing ONLY

your business description.

By Saturday at 11:59 p.m. EST, post to

the class discussion forum your first

impression answers to the business

description elements. For instance, the

business description requires you to

describe the industry in which your

product would compete. This may

require research to provide enough

information for the reader to get an idea

of the kind of business you would be

running. Complete all the elements for

the business description in the same

way. Then comment on your classmates’

“Saturday” first draft components and

help each other to develop the best

answers to the questions. Make sure

that you do not edit your initial posting

after you post it.

Directions:

 

1. By SATURDAY, complete the

following:

Using the template provided

in the module found in this

week’s content area, post

your discussion of the

business description for your

store (physical or digital

products only, please) of your

business plan. You must use

course material to support

 

your responses and APA in-

text citations with a

 

reference list.

 

This is to be a regular

Saturday post. Do NOT

complete the full business

plan. Do NOT post a

PowerPoint page.

 

2. THROUGHOUT THE WEEK,

complete the following:

Respond to four (4) of your

classmates three (3) or more

days throughout the week

and no later than Monday at

11:59 p.m. EST. Remember

you are trying to develop the

best answers to the

questions as possible. Your

classmates are doing the

same so read the posts

carefully looking for the best

ideas being presented. The

goal is that by the end of the

week the class will come to

some consensus as to the

best answers giving you the

chance to submit the best

ideas in the final post.

You must use course material

to support your responses

but you do not need to use

APA in the brainstorming

discussion with exception of

Saturday’s initial first

impression post.

Participation is worth 20% of

the final grade. Participation

must be reflected in your

final post. Your grades will be

affected if it is missing.

Therefore, it is important to

participate in class often and

focus on improving your

initial post with the class

discussion so your final

weekly grade reflects your

best work.

 

3. BY TUESDAY, complete the

following:

Attach your final post in the

classroom by 11:59 p.m. ET

The final post must reflect

the brainstorming activities

and MUST be different than

the Saturday initial post.

The final post must include a

variety of sources from the

class material as well as the

use of scenario or case study

facts where appropriate.

It must use APA in-text

citations and reference list.

 

Additional Requirements and How to

Prepare the Weekly Attachment

Submission

 

Follow the Instructions carefully if

the assignment asks for a memo,

email, plan, report, etc. and be sure

to follow the format templates

provided. Submissions should be

in proper business writing forms.

APA formatting with in-text

citations and a reference list is

required.

Read the grading rubric for

the assignment

Check the instructions to

make sure all elements of

the assignment have been covered.

Third person writing is required.

Third person means that there are

no words such as “I, me, my, we, or

us” (first person writing), nor is

there use of “you or your” (second

person writing).

Contractions are not used in

business writing, so the

expectation is that students do not

use contractions in assignments.

Paraphrase and do not use direct

quotation marks. This means you

do not use more than four

consecutive words from a source

document, put a passage from a

source document into your own

words and attribute the passage to

the source document. Provide the

page or paragraph number. Note

that a reference within a reference

list cannot exist without an

associated in-text citation and vice

versa.

Do not use books as source

material.

Students are expected to use a

variety as well as multiple course

readings and research to support

ideas, reasoning, and conclusions.

Submit the final project into the

appropriate assignment submission

folder. Once submitted, the

project is eligible for grading and

students will not be permitted to

make changes or make another

submission.

 

NOTE: All submitted work is to be your

original work. You may not use any work

from another student, the Internet or an

online clearinghouse. You are expected

to understand the Academic Dishonesty

and Plagiarism Policy and know that it is

your responsibility to learn about

instructor and general academic

expectations with regard to proper

citation of sources as specified in the

APA Publication Manual, 7th Ed. Keep in

mind that you should not edit your

initial posting after you have posted it.

How to Do Well in Discussions

Make your initial post responding to the

above questions by Saturday, 11:59 p.m.

EST.

Comment on at least four of your

classmates’ posts by Monday, 11:59 p.m.

EST.

Post your final posting by Tuesday, 11:59

p.m. EST.

Posting late may lose you points.

Respond to the specific questions posed

in the discussion.

Be sure to base your initial post and

responses on course materials, and use

7th ed. APA citations in every post.

Post your responses over three days

and respond to four or more students to

receive full credit for frequency of

participation.

Write clearly and proofread; errors can

lose you points.

Quality of posts, citations, frequency, and

timeliness of posts all factor into your

discussion grade.

When you join the discussion, click on

the Participation Rubric for details

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